Break into the Right Market with the Right Partner - the First Time.

Market Explorer gives industrial manufacturers a proven, data-driven roadmap to expand internationally — faster, smarter, and with less risk.

Imagine this:


You’ve spent decades perfecting your product. Precision engineering, uncompromising quality, built to outperform and outlast. At home, customers know and trust your brand.But the moment you cross the border, everything changes. Suddenly, the rules are different. Local competitors have the relationships. Distributors aren’t calling you back. Months of research leave you with nothing but assumptions. And every wrong turn costs time, money, and reputation.This is where most industrial manufacturers get stuck: expansion becomes a gamble instead of a growth story.Market Explorer changes that.It gives you a proven, data-driven roadmap to enter the right market with the right partner the first time.No guesswork. No wasted resources. Just clarity, control, and confidence that your international growth will stick.

The Pain You Already Know


Expanding internationally should be a growth story.But for most manufacturers, it becomes a slow, expensive disappointment:Months of research - only to discover the market isn’t ready for your product.Distributors who promise the world - then quietly move on to “easier” products.Exciting trade show meetings - that go nowhere once you’re back home.Deals that stall - because of hidden cultural barriers or misread expectations.The worst part? You don’t even know where it went wrong.You invested in flights, samples, and meetings — but the orders never came. Meanwhile, your competitors are now signing the contracts you wanted.

👉 One wrong move in the first 12 months can burn years and tens of thousands of euros.

The Real Problem


Picking the real market was only step one.

The real challenge is:➟ How do you find a distributor who actually sells, not just stocks?➟ How do you adapt your USP and ICP to local buyers?➟ How do you create traction in 90 days, not after years of trial-and-error?Most manufacturers rely on trade shows, cold emails, or generic export advice. That’s why so many expansions stall before they even start.

The Solution: Market Explorer


Market Explorer is a complete market entry system designed for industrial manufacturers.

It removes the guesswork and wasted time by giving you a clear, proven playbook:➟ Know exactly how to win in your chosen market - with localized positioning and buyer insights.➟ Work only with qualified distributors - we scan 50+ and hand you the top 5–10 who are fit, motivated, and capable.➟ Launch with traction - a 90-Day Partner Launch Plan™ that gets your product moving in months, not years.


Let’s call it out: the real jobs you’re trying to get done.“We need to know which market is worth entering first.”
→ Market Explorer's Evaluator gives you a ranked, data-backed shortlist with Winnability Scores™.
“We need a good distributor - not just someone who replies on LinkedIn.”
→ We build your Ideal Distributor Profile™, then find, filter, and prioritize actual companies that fit.
“We can’t afford a failed market entry.”
→ We cut risk by showing you where not to go before you waste millions.
“Our team doesn’t have time for months of research.”
→ We handle the heavy lifting and deliver an execution-ready roadmap in 4–6 weeks.
“How do we adapt our product message for a foreign market?”
→ With our Market-Adapted Positioning Blueprint™, you’ll know exactly how to talk to customers in their language - literally and figuratively.

Think of it like walking into a new market with night-vision goggles while your competitors are stumbling around blind.You’ll see the pitfalls before you step in them, the hidden risks before they drain your cash, and the right doors to knock on from Day One.

What You Get


Market-Adapted Positioning Blueprint™
We translate your ICP and USP into a language that resonates with local buyers. Includes a competitor map and buyer messaging you can use immediately in meetings, pitches, and sales materials.
Qualified Distributor Shortlist
We scan 50+ and hand you the top 5–10, scored against our Ideal Distributor Profile Matrix™. You don’t waste months chasing dead ends - you get a focused list of partners with the reach, motivation, and technical strength to sell your products.
90-Day Partner Launch Plan™
A plug-and-play plan for onboarding and activating your chosen distributors. Training schedules, joint marketing actions, KPIs, and demo milestones built in - so you see momentum from day one.
Risk Control Matrix (partner-level)
An easy-to-follow risk dashboard covering contracts, compliance, finance, and cultural friction points. You know where the landmines are — and how to avoid them.

The Outcomes


By the end of Market Explorer, you will:✅ Have a clear battle plan for winning in your chosen market.✅ Cut 6–12 months off your expansion timeline by skipping false starts.✅ Sit across the table from qualified distributors who want you - not ones you have to beg.✅ Launch with localized messaging that resonates from the very first meeting.✅ Get your first demos, pilots, or customer opportunities within 90 days.✅ Walk away with repeatable tools (scorecards, playbooks, dashboards) you can use in future markets.

✅ Who This Is For

You're the perfect fit if:

✅ You’re a mid-sized manufacturer (not a garage hobbyist, not a Fortune 500 giant).✅ You’ve proven your product at home and are ready to scale abroad.✅ You're ready to expand into new international markets but want to avoid costly trial-and-error.✅ You sell complex, high-quality products such as heavy-duty machinery, components, or technical systems that require knowledgeable distributors.✅ You want international expansion to be a growth story, not a guessing game.

❌ Who This Is NOT For

This isn't for you if:

💀 You have no budget for the first 12 months of market entry activities (travel, marketing, distributor meetings etc.)💀 You're just chasing one-off sales with no commitment to long-term presence in a market.💀 You sell low-complexity, low-margin products that don't require partner expertise or customer education.💀 You expect instant results without investing time in building trust with local partners.💀 You're unwilling to adapt sales materials, pricing or processes to meet local market requirements.

Stop wasting a year on false starts.

Fixed price. Clear deliverables. First results in 30 days.

Still not 100% convinced?

No worries - in today's world it's important to stay on high alert when you're buying things off of internet. If you'd like, we can send you a full Sample Deliverable of our Market Exporer service. This way you'll be able to evaluate whether this level of depth is enough for your specific needs.

If you wish to get a sample, just fill in your name and email on the form below - and we'll send it right over.

Market Explorer turns international market entry from a risky guesswork process into a clear, repeatable, data-driven strategy — built specifically for industrial manufacturers.Instead of wasting time on trial-and-error, we guide you through a proven framework that:Pinpoints Your Ideal Market – Using our Fit–Access–Strength™ (FAS) analysis, we rank markets by real opportunity, not just gut feeling.Finds the Right Local Partners – We identify, screen, and prioritize distributors or agents who have both the technical ability and motivation to sell your products.Prepares You for Local Success – From cultural briefings to localized sales materials, we equip your team to build trust and close deals faster.Minimizes Financial Risk – We integrate modern trade finance and credit risk tools in our blueprints to protect your cash flow and reduce exposure in unfamiliar markets.

We stand behind the value of Market Explorer — and we want your decision to be 100% risk-free.If, within 30 days of receiving your Market Explorer deliverables, you genuinely feel the service did not provide the value promised, we will:⥄ | Refund 50% of your service feeAllowing you to keep the key parts of the deliverables — including your Market-Adapted Positioning Playbook and distributor/partner list - so you still benefit from the core insights.This way, you can move forward with confidence, knowing your investment is protected and you’ll walk away with useful assets either way.

Stop wasting a year on false starts.

Fixed price. Clear deliverables. First results in 30 days.

Frequently Asked Questions

QuestionAnswer
What exactly is Market Explorer?Market Explorer is a fully productized market entry strategy service for industrial manufacturers. We help you identify your best-fit international market, find the right local partners, and prepare a step-by-step roadmap for successful entry — all using a proven, data-driven framework.
Who is Market Explorer designed for?We work best with small and mid-sized manufacturers selling high-quality, technically complex products that require knowledgeable distributors or agents. This includes industries like heavy machinery, industrial components, and advanced manufacturing solutions.
How is this different from a traditional export consultant?Unlike traditional consultants who often bill hourly and produce broad, generic reports, Market Explorer is a fixed-scope, fixed-price package. You know exactly what you’ll get, when you’ll get it, and what it will cost — no surprises. Our focus is on actionable insights you can implement immediately.
How long does it take to deliver the service?Most Market Explorer projects are completed within 4–6 weeks from the time we receive your completed intake questionnaire.
Will I need to spend a lot of time working on this with you?Not at all. We’ve streamlined our process so that after you complete our detailed intake questionnaire, most of the work is done on our side. You’ll have a kick-off call and one review call before final delivery.
What if I’m not satisfied with the service?We offer a full 30-day satisfaction guarantee: If you don’t believe the service delivered the promised value, we’ll refund 50% of your investment and you’ll keep the key deliverables, including your market shortlist and partner list.
Do you also execute the market entry for me?Market Explorer is focused on strategy, partner identification, and preparation. If you want us to execute outreach, handle distributor negotiations, or provide a distributor onboarding kit, these are available as optional add-ons.
Can you help with multiple markets at once?Yes, but we recommend focusing on one market at a time for maximum impact and resource efficiency. Multi-market projects can be discussed as a custom engagement.
How much does it cost?Our pricing is fixed, transparent, and designed for ROI. You’ll receive the full package price upfront before starting. Add-ons are priced separately.
What are the payment terms?You'll pay for the service in full when placing the order and filling up the intake questionnaire.
What payment methods are available?We accept instant payments through credit cards and for companies in need of a purchase document up front, a pre-payment invoice is available.
Is it safe to pay?All our payments are handled by Stripe. Full PCI-DSS Level 1 and European PSD2 compliance.
Do you specialize in any specific countries or industries?We have experience across multiple global markets, but we’re especially effective in industries where products are complex, high-value, and require technical selling.

The Market Explorer OS

The depth of each Market Explorer™ is adjustable based on the current standing of your market entry activities. If you have already determined a market you wish to enter, you can skip the component 1, and we can move directly to component 2. Market Explorer is a modular system by design, as each of our customers are on a different point on their path.


Component 1: Market Evaluator™ (Market Selection Audit)

Purpose: Choose the right market before wasting resources.


Component 2: Market Explorer™ (Deep Dive & Partner Blueprint)

Purpose: Understand the chosen market in detail and find the right partners.


Component 3: Market Entry Compass™ (Team Alignment & Capability Check)

Purpose: Align internal team and resources before pulling the trigger.


Component 4: Market Entry Execution System™ (Go-To-Market Launch Plan)

Purpose: Turn research and alignment into a step-by-step execution roadmap.

About Your Market Explorer

I’m Atte Koskinen, an international sales and export director with over a decade of experience helping industrial manufacturers break into new markets.I’ve launched products and built distributor networks across Europe, the Middle East, Asia, and the Americas - always with a focus on data-driven market selection and practical execution.With Market Explorer, you get a proven, fixed-price process for choosing the right market, finding the right partner, and entering with confidence - guided by someone who’s done it successfully, many times over.

The 7-Step Market Entry Framework

The whole Market Explorer concierge service is based on a 7-step framework I've been refining over the past 6 years. If you want to get some more insights into the Market Explorer process before buying the service, check this out.


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